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Business to Business Forum
Thursday 12 May 2005

Anderson Bailie will be presenting the value of cognitive profiling to a business-to-business audience in Manchester’s premier business conference sector - Salford Quays. With a subject matter of ‘Does B2B marketing have to be boring?’ Anderson Bailie is to present the value of understanding the political pressures that will apply within the sales and marketing process that motivate buyers in capital intensive projects.

Case Studies
SAP Case Study - New Product Introduction (mySAP.com) - Click here to read this case study
SAP
New Product Introduction (mySAP.com)
Utilising Project methodology Anderson Baillie successfully managed all client and partner participation requirements and entire event logistics including pre-promotion activity, exhibitor stand, stage set and A/V requirements and mySAP.com support collateral.
More SAP Case Studies
MSoft Case Study - E-procurement doesn’t improve purchasing; it just means you purchase badly more efficiently - Click here to read this case study
MSoft
E-procurement doesn’t improve purchasing; it just means you purchase badly more efficiently
MSoft, a small family run software company with limited partnership liability status had created one of the UK’s most exciting inventory management, tracking and application products for the National Health Service.