IT marketing consultancy, Anderson Baillie, is now ranked number 6 in the UK's top 100 business-to-business marketing agencies, as revealed in Campaign magazine. Specialising in IT and e-commerce clients, from developing marketing audits and strategies through to delivering complex marketing projects, the agency has increased their league position from number 11 in 2000.
On the growth rate and current marketing trends Managing Director, Andrew Baillie, said,
"We have continued to experience solid growth as IT vendors look to position their respective technology solutions to expectant markets. This has been reflected by new business wins in growing technology areas such as B2B commerce and Internet security. Ariba, Tibco, Vistorm and Lanner are amongst the nine new accounts that have contributed to Anderson Baillie's own growth over the last twelve months."
With the high profile given to e-commerce in today's business environment, a whole new world of marketing opportunities opens up as more companies start to trade over the world wide web. As well as delivering Internet/new media solutions, in addition to the more traditional marketing communications, the company also specialises in design projects with operating division Anderson Baillie Design handling rebranding exercises and a2b Projects running many large multi-partner integrated marketing campaigns.